One for the Portfolio…

About two weeks ago, I got an interesting IM. It said, “Hey. Wanna go to LA for the Jay-Z concert?” As the week went by, it became very real. I was suddenly on a plane to Los Angeles to perform virtual camerawork for the Millions of Us/Campfire/Leo Burnett Detroit/Pontiac (whew!) project. They staged a mock concert to go alongside the Jay-Z Hollywood Blvd concert performance on the Jimmy Kimmel concert.

It was an intense two days, going from Tuesday, the 21st, and arriving home on Thursday afternoon, the 23rd. In that time, we went through many dry runs, setting up camera angles, trying things out. Many have criticized it as an overhyped event, but to me, it was very rewarding. What they don’t understand is that for some reason, the editing room guys cut most of what was to appear on the show.

I’ve included the video so that you can see that it was indeed on a screen. If you look not at the big screen on the stage, but the smaller screen on the right of the stage, there is the feed of what I was filming. Hopefully in the future I can get another opportunity to have my work appear on live tv. In the meantime, I’m quite proud of this.  Thanks for making it happen, Pontiac!